Thinking about insurance can feel like a chore, right? There are so many options out there, and trying to figure out what you actually need can be a headache. Prudential Assurance Company Singapore has a product called PruVantage Assure, and we’re going to break down what it’s all about. This isn’t about pushing insurance; it’s about making sure you have a clearer picture of what PruVantage Assure offers and if it might fit into your life plans.
Key Takeaways
- PruVantage Assure provides protection against death, total permanent disability, and critical illnesses, including cancer.
- The plan offers flexibility in premium payments and policy terms, allowing for customization to individual needs.
- Riders are available to add extra layers of protection beyond the core coverage.
- It’s important to understand the policy details, including any exclusions, when making claims or servicing your policy.
- When considering PruVantage Assure, comparing its features and benefits against other Prudential plans and market offerings is a good idea.
Understanding PruVantage Assure
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Overview of PruVantage Assure
PruVantage Assure is a product designed by Prudential Assurance Company Singapore to offer a layer of financial protection. It’s built to provide a safety net for you and your loved ones during uncertain times. The core idea is to ensure that if something unexpected happens, like a death or a serious illness, there’s a financial cushion in place. This can help cover immediate expenses, ongoing living costs, or even future needs like education for children. It’s part of Prudential’s range of PRUVantage wealth and legacy products, aiming to balance protection with potential financial growth, though its primary focus is assurance.
Key Features and Benefits
This plan comes with several features aimed at providing robust protection. The main benefit is the financial payout you or your beneficiaries receive upon specific events, such as death or total permanent disability. Beyond that, it often includes coverage for critical illnesses and cancer, which can be a significant financial burden. Some plans might also offer benefits for accidental death or disability. The goal is to offer a multi-faceted approach to safeguarding your financial well-being.
Here’s a quick look at what you might find:
- Death Benefit: A lump sum paid to your beneficiaries.
- Total Permanent Disability (TPD) Benefit: Financial support if you become permanently unable to work.
- Critical Illness Coverage: Payout upon diagnosis of a covered critical illness.
- Cancer Coverage: Specific benefits for cancer diagnosis and treatment.
- Accidental Death/Disability: Additional benefits if the event is due to an accident.
Target Audience for PruVantage Assure
PruVantage Assure is generally suitable for individuals who are looking for a straightforward way to protect their income and provide for their family’s financial future. This could include:
- Young professionals and families: Those who are building their careers and families and want to ensure their dependents are financially secure.
- Individuals with financial dependents: Anyone whose income is essential for supporting others.
- People seeking specific coverage: Those who want protection against death, disability, and critical illnesses in a single plan.
- Those planning for the future: Individuals who want to ensure their financial obligations are met, even if they are no longer around or are unable to work.
It’s a plan that appeals to those who prioritize a solid foundation of protection as part of their overall financial strategy. You can explore various Prudential plans to see how this fits into a broader picture.
PruVantage Assure Coverage Details
Death and Total Permanent Disability Protection
PruVantage Assure provides a financial safety net for your loved ones in the event of your passing or if you become totally and permanently disabled. This means that a lump sum payout will be made to your beneficiaries, helping them manage immediate expenses and maintain their lifestyle during a difficult time. The policy aims to offer a guaranteed capital to safeguard your family’s financial future.
Critical Illness and Cancer Coverage
This plan also includes coverage for a range of critical illnesses and cancer. Should you be diagnosed with a condition listed in the policy, a payout will be provided. This benefit can help you cover medical treatments, rehabilitation costs, or even allow you to take time off work to focus on recovery without worrying about income loss. The specific illnesses covered and the payout structure are detailed within the policy documents.
Accidental Death and Disability Benefits
In addition to the core coverage, PruVantage Assure may also offer benefits for accidental death and disability. These benefits provide an additional layer of protection, offering a payout if an accident leads to death or permanent disability. This ensures that even unforeseen events are accounted for, providing further financial support when it’s most needed.
PruVantage Assure Policy Options
When you’re looking at insurance, it’s not just about what it covers, but also how it fits into your life financially. PruVantage Assure gives you a few ways to make the policy work for you.
Premium Payment Flexibility
We know everyone’s financial situation is different. That’s why PruVantage Assure offers several options for paying your premiums. You can choose a payment term that suits you best, whether that’s a shorter period or spreading it out over many years. This flexibility helps you manage your budget without compromising on protection. Some plans even let you pay premiums up to a very advanced age, which is pretty uncommon.
Policy Term and Age Coverage
The length of your policy and the age it covers are important. PruVantage Assure provides options that can last for a significant portion of your life, giving you long-term peace of mind. It’s designed to grow with you and adapt to your changing needs over time. For instance, some Prudential plans can offer coverage well into your later years, even up to age 100 or beyond, which is quite a long time to be covered. You can explore different policy options to see what fits your life stage.
Rider Options for Enhanced Protection
Sometimes, the base policy isn’t quite enough. That’s where riders come in. PruVantage Assure allows you to add extra coverage through various riders. These can provide additional benefits for things like critical illnesses, hospital stays, or even waive your premiums if you become totally and permanently disabled. Think of them as add-ons that tailor the plan more precisely to your specific concerns. For example, you might consider riders that offer more extensive critical illness coverage or benefits for accidental death and disability, making your protection more robust. It’s all about building a plan that truly fits your needs.
Comparing PruVantage Assure
PruVantage Assure vs. Other Prudential Plans
When looking at PruVantage Assure, it’s helpful to see how it stacks up against other options Prudential offers. Prudential has a wide range of products, from investment-linked plans like PRUVantage Wealth II, which focuses on growth with potential bonuses, to legacy plans such as PRUVantage Legacy Index designed for long-term wealth preservation. PruVantage Assure, however, is generally positioned as a protection-focused plan. Unlike investment plans, its primary goal isn’t wealth accumulation but providing a safety net against life’s uncertainties. It’s more about securing your financial well-being through coverage for events like death, disability, or critical illness, rather than aiming for market returns. Think of it as a shield versus a growth engine.
PruVantage Assure in the Singapore Market
In Singapore’s competitive insurance landscape, PruVantage Assure aims to carve out its niche. The market has many players offering similar protection products. For instance, integrated shield plans like Prudential’s PRUShield complement MediShield Life, offering broader hospitalisation coverage [c82f]. While PRUShield focuses on medical expenses, PruVantage Assure typically covers broader life protection needs. When comparing critical illness plans, for example, various insurers have their own specific definitions and coverage levels. It’s important to look at how PruVantage Assure’s critical illness benefits align with your personal risk assessment and compare it with other dedicated critical illness policies available [3bd9].
Value Proposition of PruVantage Assure
The main draw of PruVantage Assure lies in its straightforward approach to protection. It offers a clear set of benefits designed to provide financial support when you need it most. This can be particularly appealing to individuals who prefer a simpler insurance solution without the complexities of investment components.
Here’s a quick look at what makes it stand out:
- Focused Protection: Primarily designed to cover major life events like death, disability, and critical illnesses.
- Simplicity: Generally easier to understand compared to investment-linked products.
- Peace of Mind: Provides a financial buffer for your loved ones or yourself during difficult times.
Ultimately, PruVantage Assure’s value proposition is about providing dependable coverage that helps secure your financial future against unforeseen circumstances. It’s a foundational piece of protection that can work alongside other financial strategies.
Navigating Your PruVantage Assure Policy
Making Claims Under PruVantage Assure
When you need to use your PruVantage Assure policy, the claims process is designed to be as straightforward as possible. You’ll typically need to fill out a claim form, which can usually be found on Prudential’s website or obtained from your financial advisor. Along with the form, you’ll need to submit supporting documents. These can vary depending on the type of claim, but generally include medical reports, hospital bills, and identification.
It’s important to submit your claim as soon as reasonably possible after the event occurs. Delays can sometimes complicate the process. Prudential’s customer service team is available to guide you through each step, so don’t hesitate to reach out if you have questions.
Policy Servicing and Updates
Life changes, and your insurance policy should be able to keep up. PruVantage Assure allows for certain updates and servicing throughout its term. This could include changing your contact information, updating beneficiaries, or making adjustments to your payment details. You can usually manage these through Prudential’s online portal or by contacting their customer service.
Regularly reviewing your policy is a good idea, perhaps every few years or after significant life events like marriage, having a child, or changing jobs. This helps make sure your coverage still fits your needs.
Understanding Policy Exclusions
Like all insurance policies, PruVantage Assure has certain exclusions – situations where a claim might not be paid out. These are clearly laid out in your policy document. Common exclusions often relate to pre-existing conditions that weren’t disclosed at the time of application, self-inflicted injuries, or situations arising from illegal activities.
It’s really worth taking the time to read through the policy wording, especially the section on exclusions. Knowing what’s not covered upfront can prevent misunderstandings later on and helps you appreciate the protection your policy does provide.
Understanding your PruVantage Assure policy doesn’t have to be tricky. We’ve broken down the important parts so you can easily see what’s covered and how it works for you. If you need more details or have questions, check out our website for easy-to-understand guides.
Wrapping Up
So, that’s a look at what Prudential Assurance Company Singapore offers with PRUVantage Assure. It seems like a solid option for people wanting to plan for the future, especially if they’re thinking about long-term savings and protection. Like with any financial product, it’s always a good idea to look at the details and see how it fits with your own situation. Talking to a financial advisor can help make sure you’re making the best choice for your needs.
Frequently Asked Questions
What is PRUVantage Assure, and who is it designed for?
PRUVantage Assure is a regular premium, whole-of-life investment-linked policy (ILP) offered by Prudential Assurance Company Singapore (Pte) Limited. It is designed to serve two financial goals simultaneously: growing your wealth through investments and protecting your family through life insurance coverage — all within a single policy.
Unlike a standalone investment account or a pure insurance plan, PRUVantage Assure allocates your premiums into a selection of PRULink investment funds, while simultaneously providing death coverage for as long as you live and accidental disability coverage up to the policy anniversary before you turn 70. This dual-purpose structure is intended for individuals who want their insurance premiums to work harder by being invested in the markets.
The policy is classified as a Specified Investment Product, which means Prudential is required to check that it is appropriate for your investment experience and knowledge before you purchase it. It is also important to understand that the value of your policy can fall as well as rise — the return on your investment is not guaranteed and depends on the performance of the funds you select. If you are new to this product type, our ILP guide for 2025 and introduction to investment-linked policies provide helpful context.
Please note that PRUVantage Assure is not a Medisave-approved policy, so you may not use your Medisave funds to pay premiums. It is also subject to an aggregate premium cap of S$1,125,000 per life assured across all PRUVantage Assure policies combined.
What premium terms are available, and how much must I commit to paying?
PRUVantage Assure offers five premium payment terms: 5, 10, 15, 20, or 25 years. Once you choose a term, you are committed to paying premiums for that duration. Each premium term has a different minimum annual premium: S$10,000 for 5 years, S$5,000 for 10 years, S$3,600 for 15 years, S$2,400 for 20 years, and S$1,800 for 25 years. Premiums can be paid on a monthly, quarterly, half-yearly, or yearly basis, and the premium rate for the basic plan is guaranteed.
There is a critical initial commitment period known as the Minimum Contribution Period, which covers the first 24 months from your cover start date. If you fail to pay premiums during this window, a full surrender charge will be applied, your Initial Investment Account will be wiped out, and the policy will lapse. You would lose your insurance cover entirely, so it is essential to maintain payments during these first two years. Compared with other limited-pay products such as PRUSave Limited Pay or PRULife Limited Pay, the commitment structure here is longer and tied directly to investment performance rather than a fixed surrender value.
How does the sum assured work, and how does it grow over time?
The sum assured is the guaranteed minimum death benefit that your beneficiaries will receive. It begins at 103% of your total regular premiums paid on the policy start date, and increases by 3% of total regular premiums per year on a simple interest basis up to a maximum of 160% of total regular premiums paid.
To illustrate: if you pay S$20,000 per year on a 5-year premium term, your sum assured at inception is S$20,600. By the time five years of premiums have been fully paid (S$100,000 total), the sum assured reaches S$115,000. It then continues rising by S$3,000 per year until it plateaus at S$160,000 in year 20 of the policy, remaining there for the rest of your life.
The sum assured is reduced if you make withdrawals from your Initial Investment Account. The new figure is recalculated as the applicable percentage level multiplied by (total regular premiums paid minus withdrawals made). Withdrawals from the Additional Investment Account, however, do not affect the sum assured. This design means that early withdrawals have a compounding negative effect on your coverage level — a consideration not present in traditional whole life insurance policies where the sum assured is fixed at underwriting. You can also voluntarily reduce your sum assured after the administration charge period, though the reduced amount cannot fall below 125% of total premiums paid less withdrawals.
What is the Wealth Assure Value, and why does it matter?
The Wealth Assure Value (WAV) is one of the most distinctive features of PRUVantage Assure. It represents the highest daily account value ever recorded in your Initial Investment Account — essentially a “high watermark” that locks in the best investment performance your policy has achieved over time.
Prudential values your Initial Investment Account every single day at bid price. If on any given day your account value exceeds the previously recorded WAV, it is updated to that new higher figure. Crucially, it can only move upward from historical highs — it never decreases due to market falls alone, though it will be adjusted downward if you make withdrawals from the Initial Investment Account or if certain benefit changes are made.
The WAV matters because it directly influences your death and accidental disability payouts. If your investment account has grown significantly and then the market declines sharply before a claim is made, your beneficiaries will still receive at least the locked-in WAV rather than the depressed current value. This downside insulation is a feature not typically found in standard investment-linked insurance products. Note, however, that the WAV is not taken into account when calculating your surrender value — if you surrender, you only receive the current market value of your units less any surrender charges.
What does the death benefit pay out, and are there any exclusions?
If the life assured passes away while the policy is in force, Prudential will pay the highest of: the sum assured on the date of death; the Wealth Assure Value on the date of death; or the current account value of the Initial Investment Account. On top of whichever of those three is highest, Prudential adds the full account value of your Additional Investment Account (if any), less any outstanding amounts owed. Once a death benefit is paid, the entire policy terminates automatically.
There are two important exclusions. First, if the life assured dies by suicide within 12 months of the cover start date or reinstatement date, the policy is voided and only the net premiums received (after deducting withdrawals and expenses) are refunded. Second, if death results from a pre-existing condition within 12 months of cover start or reinstatement, the payout is reduced to the higher of: the total unit values less the Welcome Bonus paid, or total regular premiums received net of withdrawals and expenses incurred by Prudential. These exclusions are standard across most Singapore life insurance products; for comparison, see how they apply in products like PRULife Multiplier or PRUActive Life.
What is the Accidental Disability Benefit, and what conditions does it cover?
The Accidental Disability Benefit (ADB) pays out if the life assured suffers total and permanent disability as a direct result of an accident — defined as an unexpected, involuntary event caused by violent, external, and visible means not linked to illness or disease. The payout formula mirrors the death benefit: the highest of the sum assured, the Wealth Assure Value, or the Initial Investment Account value, plus the Additional Investment Account value, less amounts owed. Coverage ends on the policy anniversary before the life assured turns 70.
The definition of “totally and permanently disabled” varies by age group. For ages 28 days to 15 years, the life assured must require institutional care and medical attention for at least 6 consecutive months. For ages 16 to 65, they must be unable to engage in any paid occupation, or suffer permanent loss of use of both eyes, two limbs above the wrist/ankle, or one eye and one limb. For ages 66 to the cover end date, they must suffer specified physical loss — or be unable to independently perform at least three of the six Activities of Daily Living (washing, dressing, feeding, toileting, mobility, transferring) for at least six continuous months.
There is normally a 6-month deferment period before the benefit is paid, with exceptions for total permanent blindness in both eyes, physical loss of two limbs, or a combination of one eye and one limb. The ADB is capped at S$2,000,000 in an initial lump sum, with any excess paid 12 months later or upon death, whichever comes first. For a fuller explanation of how TPD definitions work in Singapore, see our guides on TPD definitions and Activities of Daily Living.
What bonuses does the policy offer, and how do I qualify for them?
PRUVantage Assure includes two bonus structures — the Welcome Bonus and the Loyalty Bonus — both credited as additional investment units rather than cash.
The Welcome Bonus is awarded during the first year, applied each time a premium is received within the first 12 months. The percentage depends on your annualised premium and premium term. For premiums below S$25,000, the bonus ranges from 5% (5-year term) to 25% (25-year term). For S$25,000–S$74,999, it ranges from 8% to 40%. For S$75,000 and above, it ranges from 10% to 50%. Units are invested in the same fund proportions as your regular premiums, and top-ups via the Investment Booster (Lump Sum) do not qualify.
The Loyalty Bonus of 0.8% of your latest Initial Investment Account value is paid as additional units one month after every completed 8-year block of the policy term — for example, at year 8, year 16, and year 24. The policy must still be active at the time of payment, and the Additional Investment Account is excluded from the calculation. Similar loyalty mechanics can be found across other Prudential ILP products — see PRUWealth II, PRUWealth III, and PRULink Invest Growth for comparison.
What charges will I pay, and how are they deducted?
PRUVantage Assure has four main charges, all deducted by selling units from your accounts rather than requiring additional cash from you.
The Administration Charge is deducted monthly from your Initial Investment Account. For 5, 10, and 15-year premium terms, the rate is 1.75% per year, charged for a duration equal to the premium term (minimum 8 years for the 5-year term). For 20 and 25-year terms, the rate is 1.55% per year for the full term. The Assurance Charge is also deducted monthly and covers the cost of death and accidental disability protection. It is based on the “sum-at-risk” — the gap between your benefit payout amount and total account values — multiplied by age-based rates that increase significantly with age, particularly beyond 60. Assurance charges are guaranteed and will not change. The Continuing Investment Charge is built directly into the fund’s unit price and ranges from 0.30% to 2.25% per year depending on the PRULink fund chosen. Finally, a Premium Charge of 3% applies only to top-up premiums via the Investment Booster (Lump Sum), deducted upfront before units are purchased.
As you age, assurance charges increase — particularly during poor market conditions when the sum-at-risk widens. If charges consume your account balance, the policy terminates. To manage this risk, you can reduce your sum assured and/or Wealth Assure Value, make top-up payments, or switch to non-dividend-paying PRULink funds.
How do I invest my premiums, and can I change my fund allocation?
When you apply, you choose how to allocate your regular premiums across the available PRULink funds. You may invest entirely in a single fund or split across two or more funds, provided each fund receives at least 5% of your premium and allocations are in multiples of 5%. Over 40 PRULink funds are available spanning global equities, Asian equities, fixed income, balanced portfolios, ESG strategies, and cash — with continuing investment charges ranging from 0.30% to 2.25% per year. Available options include the PRULink Dynamic Income Fund, PRULink Invest Growth, PRULink SuperGrowth Account, and the PRUSelect Funds range.
Your regular premiums go into your Initial Investment Account. Voluntary top-ups via the Investment Booster (Lump Sum) go into a separate Additional Investment Account, and funds in the two accounts cannot be transferred between them. You can switch between funds at any time once you have sufficient units — Prudential currently does not charge for switches. You can also change your regular premium distribution at any time in multiples of 5%, with the new allocation taking effect from your next premium payment.
Can I make a partial withdrawal, and will there be a charge?
Yes, partial withdrawals are available from both accounts, subject to a minimum withdrawal of S$1,000 and a minimum remaining balance of S$1,000 after the withdrawal. Withdrawals from the Additional Investment Account are charge-free. Withdrawals from the Initial Investment Account attract a partial withdrawal charge — 100% of the withdrawn amount in Years 1 and 2, tapering progressively to 0% from Year 26 onwards, with the exact schedule varying by premium term.
Withdrawals from the Initial Investment Account also directly reduce both the sum assured and the Wealth Assure Value, since both are calibrated against the net premium base (total premiums paid minus withdrawals). This is a significant structural difference from savings-style products like PRUActive Cash or PRUFlexi Cash, where withdrawals do not typically affect the guaranteed sum assured. Withdrawals from the Additional Investment Account, by contrast, only reduce that account’s balance without affecting coverage. Units are valued at the next business day’s bid price if your application is received by 3pm, or the second business day’s bid price if received after 3pm.
What happens if I miss or stop paying premiums — is there a premium holiday?
Once you have completed the Minimum Contribution Period (the first 24 months), PRUVantage Assure includes a Premium Holiday feature. If you miss a payment or stop paying, your policy does not immediately lapse. Instead, it continues at the same sum assured and benefits, with Prudential deducting the administration charge and assurance charge by selling units from your account.
However, Prudential also levies a separate Premium Holiday Charge during the holiday period, charged monthly as a percentage of your annualised premium. In policy years 3–5, this equates to 50% of annualised premium per year (divided monthly). The rate reduces over subsequent years — 20% in years 6–10 for most terms, then 10%, then 5%. Taking an early premium holiday is therefore costly and will accelerate depletion of your account. When there are no remaining units in either account, the policy ends and all coverage ceases.
If you later pay all outstanding premiums in full, Prudential will refund 90% of the premium holiday charges levied by crediting additional units into your Initial Investment Account. However, if you reinstate the policy by paying only the current premium due, you permanently forfeit the ability to claim this refund for the missed period. This flexibility distinguishes PRUVantage Assure from products with stricter lapse provisions, such as PRULink Protection Account.
What happens if I surrender the policy early, and how much will I receive?
You may surrender your policy at any time, but early surrender typically results in receiving significantly less than the total premiums paid. Prudential deducts a surrender charge from your Initial Investment Account — 100% of its value in Years 1 and 2, reducing progressively to 0% from Year 26 onwards, with the schedule varying by premium term. There is no surrender charge on the Additional Investment Account.
Your surrender value is: current unit values in both accounts, less the surrender charge on the Initial Investment Account, less any amounts owed to Prudential, plus any uninvested premium. The Wealth Assure Value is not considered — you receive only the current market value of your holdings, not the locked-in high watermark. Once surrendered, the policy ends and all coverage ceases immediately. The product summary explicitly warns: “an early termination of the policy usually involves high costs and the surrender value, if any, that is payable to you may be zero or less than the total premiums paid.”
If you have recently received your policy documents and are reconsidering, you have a 14-day free-look period to cancel for a full premium refund adjusted for market value changes in the underlying assets. For those comparing long-term ILP commitment against other Prudential wealth products, see PRUWealth Plus or PRULifetime Income Plus.
Can the life assured be changed after the policy is issued?
Yes, PRUVantage Assure allows a Change of Life Assured, which is particularly useful for business-owned policies. The change is permitted only after at least two years from the original cover start date, and only if you can demonstrate insurable interest in the new life assured, the new life assured meets Prudential’s underwriting requirements, and the new life assured’s date of birth is not later than the original cover start date.
For individual policyholders, a maximum of three changes are permitted over the policy term. For business organisation policyholders, changes may be made as many times as needed, provided the two-year minimum is met each time. When a change becomes effective, the original life assured’s coverage and all associated rights end immediately, the accidental disability benefit and any supplementary benefits automatically terminate, and new assurance charges are calculated based on the new life assured’s age and profile. A younger or healthier new life assured could meaningfully reduce ongoing assurance charges — an important planning consideration when using PRUVantage Assure as a keyman or business continuation solution alongside products like PRUVital Cover.
What supplementary benefits can I add to my policy?
PRUVantage Assure can be enhanced with four optional supplementary rider benefits. Payer Security Plus waives future premiums if the policyholder (the premium payer) suffers death, total and permanent disability, or a critical illness, ensuring the policy continues uninterrupted. Early Payer Security is a more comprehensive version that also triggers on early-stage critical illness diagnoses in the policyholder. Crisis Waiver III waives premiums if the life assured is diagnosed with a covered critical illness, allowing the policy to continue for a specified period without further payments. Early Stage Crisis Waiver mirrors Crisis Waiver III but extends coverage to early-stage diagnoses, offering broader protection earlier in the disease progression.
To add any supplementary benefit, the policy must be active and in premium-paying status, the life assured must be in good health and within applicable age limits, and you must pay the additional premium. Prudential reserves the right to introduce new benefits or withdraw existing ones at any time. For broader context on how critical illness riders work and how to compare them, see our guides on best critical illness insurance Singapore and insurance riders explained.
What protections exist to safeguard policyholders and the funds they invest in?
PRUVantage Assure policyholders benefit from several layers of regulatory and structural protection. The policy and any supplementary benefits are covered under the Policy Owners’ Protection Scheme (PPF Scheme), administered by the Singapore Deposit Insurance Corporation (SDIC). Coverage is automatic — no action is required from you. The scheme provides a safety net if Prudential Singapore were to become insolvent, covering eligible policy benefits up to prescribed limits. For details, visit www.sdic.org.sg or the Life Insurance Association at www.lia.org.sg.
At the fund level, the underlying assets of the PRULink funds are held by independent custodians or trustees, segregated from Prudential Singapore’s own assets. If the fund manager became insolvent, your investment assets would be ring-fenced and not available to the manager’s creditors. This structural protection applies across all PRULink fund managers — Eastspring, Schroders, abrdn, JPMorgan, PIMCO, and others. Prudential Assurance Company Singapore is also regulated by the Monetary Authority of Singapore (MAS), and as a Specified Investment Product, PRUVantage Assure is subject to additional suitability assessment requirements prior to sale. Understanding your overall financial position — including how much to spend on insurance and your estate planning needs — is important before committing to any long-term policy. Note that life insurance is a contract of utmost good faith, and full disclosure of all material facts in your proposal form is a legal requirement.